The Ultimate Guide to Amazon Smile: Making Every Purchase Count

What is Amazon Smile?

Amazon Smile is a philanthropic initiative launched by Amazon, the world’s largest online retailer. It allows customers to support their favorite charitable organizations while shopping on Amazon. With Amazon Smile, a portion of the eligible purchase price is donated to the customer’s chosen charity. It’s a simple and effortless way to make a positive impact in the world, just by shopping.

Amazon Smile operates on the same platform as Amazon, which means you have access to the same vast selection of products and services. The only difference is that when you shop through Amazon Smile, a small percentage of your purchase goes towards supporting a charitable cause. So, whether you’re buying books, electronics, household items, or anything else, you can make a difference with every purchase.

How does Amazon Smile work?

Using Amazon Smile is incredibly easy. All you need to do is visit and sign in with your regular Amazon account. If you don’t have an account, you can create one in a matter of minutes. Once you’re signed in, you’ll be prompted to select a charitable organization to support. Amazon Smile has a vast database of registered charities, so you’re likely to find your preferred cause listed.

After choosing your charity, you can start shopping as you normally would on Amazon. The website and user experience are identical to the regular Amazon platform, so you won’t have to adjust to any new interfaces. The only difference is that you’ll see a note confirming that you’re supporting your chosen charity with your purchase. It’s a seamless process that allows you to support charitable causes without any additional effort or cost.

Benefits of using Amazon Smile

There are several benefits to using Amazon Smile that make it a win-win for both customers and charitable organizations. Firstly, it’s a convenient way to support causes you care about without having to make additional donations. Instead of feeling like you have to set aside extra money for philanthropy, you can make a difference simply by shopping on Amazon, something you likely do regularly anyway.

Secondly, Amazon Smile offers a wide range of charitable organizations to choose from. Whether you’re passionate about environmental conservation, education, healthcare, or animal welfare, you’ll find a charity that aligns with your values. This allows you to support causes that are close to your heart and make a meaningful impact in areas you care about.

Lastly, Amazon Smile provides transparency and accountability. You can track your Amazon Smile purchases and the donations made to your chosen charity through your account. This ensures that you have visibility into the impact you’re making and can feel confident that your contributions are being utilized effectively. It’s a great way to stay engaged and connected with the causes you support.

How to sign up for Amazon Smile

Signing up for Amazon Smile is a quick and straightforward process. Here’s a step-by-step guide to get you started:

  1. Go to in your web browser.
  2. Sign in with your regular Amazon account credentials. If you don’t have an account, click on “Create your Amazon account” and follow the instructions to set one up.
  3. Once you’re signed in, you’ll be prompted to select a charitable organization. You can search for your preferred charity by name or browse through different categories to find one that resonates with you.
  4. After selecting your charity, you’ll be redirected to the Amazon Smile homepage. From there, you can start shopping and making a difference with every purchase.

Remember, you need to shop through for your purchases to be eligible for donations. If you shop through the regular Amazon website or mobile app, your purchases won’t contribute to the charitable cause you’ve chosen.

Selecting a charitable organization

When selecting a charitable organization on Amazon Smile, it’s important to choose one that aligns with your values and causes you’re passionate about. Amazon Smile has a comprehensive database of registered charities, ranging from local community organizations to global nonprofits. Here are a few things to consider when making your selection:

  1. Mission and Impact: Look for charities whose mission resonates with you. Consider the specific areas of impact they focus on and whether they align with the causes you care about.
  2. Trustworthiness: Ensure that the charity is reputable and accountable. You can check their ratings and reviews on independent platforms like GuideStar or Charity Navigator to gain insights into their financial transparency and effectiveness.
  3. Local or Global: Decide whether you want to support local or global causes. Both options have their merits, and it’s a personal choice based on your priorities and values.
  4. Personal Connection: Consider if you have a personal connection to any particular cause or organization. Supporting a cause that has touched your life or the lives of your loved ones can add an extra layer of meaning to your contributions.

Remember, you can change your selected charity at any time on the Amazon Smile website. This flexibility allows you to explore and support different causes over time, ensuring that your contributions align with your evolving interests and priorities.

Making purchases on Amazon Smile

Once you’ve signed up for Amazon Smile and selected your preferred charity, making purchases is as simple as visiting and shopping as usual. The shopping experience on Amazon Smile is identical to the regular Amazon platform, so you’ll have access to the same vast selection of products, competitive prices, and convenient features like Prime shipping.

As you browse and add items to your cart, you’ll see a note below the product description confirming that the purchase is eligible for Amazon Smile donations. This serves as a reminder that your purchase is making a positive impact by supporting your chosen charity. It’s a small but powerful reminder of the difference you’re making with every click of the “Add to Cart” button.

It’s important to note that not all products on Amazon are eligible for Amazon Smile donations. Eligible products are marked with the Amazon Smile logo on their product detail pages. If you want to ensure that your purchase will contribute to your chosen charity, be sure to select products that are labeled as eligible for Amazon Smile donations.

Tracking and donating to charities

One of the great features of Amazon Smile is the ability to track your purchases and the donations made to your chosen charity. This transparency allows you to see the impact you’re making and stay engaged with the causes you support. Here’s how you can track and donate to charities through Amazon Smile:

  1. Sign in to your Amazon account and visit
  2. Click on “Your AmazonSmile” in the top navigation bar. This will take you to a page where you can see your order history and the total amount donated to your chosen charity.
  3. From the “Your AmazonSmile” page, you can also choose to donate directly to your selected charity. Amazon Smile allows you to make additional contributions on top of the donations generated through your purchases. This is a great way to further support your charity and make an even greater impact.

It’s important to note that the donations made to charities through Amazon Smile are made by the AmazonSmile Foundation and not by the individual customers. This ensures that the donations are aggregated and distributed efficiently to the respective charitable organizations.

Promoting Amazon Smile to others

Once you start using Amazon Smile and experience the joy of making a difference with every purchase, you’ll likely want to share this opportunity with others. Here are a few ways you can promote Amazon Smile to your friends, family, and colleagues:

  1. Social Media: Share your Amazon Smile experience on your social media platforms. Post about the charities you support, the impact you’ve made, and encourage others to join you in using Amazon Smile for their online shopping.
  2. Word of Mouth: Talk about Amazon Smile in your conversations with friends, family, and colleagues. Explain how simple and effortless it is to support charitable causes while shopping on Amazon, and encourage them to give it a try.
  3. Gift Recommendations: When recommending products to others, mention that they can purchase the items through Amazon Smile to support a charitable cause. This adds an extra layer of meaning to their purchase and encourages them to consider the impact they can make.

Remember, every person you introduce to Amazon Smile has the potential to make a significant difference in the world. By spreading the word, you’re amplifying the collective impact of millions of Amazon Smile users and supporting a wide range of charitable organizations.

Frequently asked questions about Amazon Smile

  1. Is Amazon Smile available in my country? Amazon Smile is currently available in the United States, the United Kingdom, Germany, Austria, France, Italy, Spain, and Brazil. Amazon is continually expanding its philanthropic initiatives, so it’s worth checking if your country is added in the future.
  2. Do I need a separate account for Amazon Smile? No, you can use your regular Amazon account to access Amazon Smile. Simply visit and sign in with your existing credentials.
  3. Can I change my selected charity? Yes, you can change your selected charity at any time. Simply visit the Amazon Smile website, go to “Your AmazonSmile,” and click on “Change charity.” You can then search for a new charity or select one from your previous choices.
  4. How much of my purchase goes to charity? Amazon Smile donates 0.5% of the eligible purchase price to the customer’s chosen charity. While this might seem like a small amount, it can add up significantly over time, especially for frequent Amazon shoppers.
  5. Can I use Amazon Smile with my Prime membership? Yes, Amazon Smile is fully compatible with Amazon Prime. You can enjoy all the benefits of Prime, including fast shipping and exclusive deals, while supporting a charitable cause.


Amazon Smile is a powerful tool that allows you to make a positive impact every time you shop on Amazon. By simply selecting a charitable organization and shopping through, you can support causes that matter to you without any additional cost or effort. The convenience and transparency of Amazon Smile make it a win-win for both customers and charities, creating a seamless way to give back while enjoying the benefits of online shopping.

So, the next time you’re browsing through Amazon’s vast selection of products, remember to visit and make your purchases count. With every click, you’ll be contributing to a better world and supporting causes that make a difference. Start using Amazon Smile today and join the millions of customers who are making every purchase count.